Prerequisites for Launching a Smart Startup
Mar 27 2025
Management
a) How much Motivation and Interest Do You Have to Launch a Smart Startup?
In the beginning, everyone is motivated, but for the next steps and in the face of problems, it becomes evident how realistic that motivation was. Therefore, before you take any action, determine how motivated you are to launch a new business.
Some people think that they can start a new business just as others could. But because that motivation derives from the initial passion and does not correspond to reality, it gradually disappears over time. That means the basis of such motivation is mainly on excitement, rather than on reality To realize that motivation is reality-oriented and not affected by immediate emotions or conditions, it is best to take the time to see if you have the same motivation and excitement to start the work and sustain it for a long time. Another thing you can do to determine if your motivation is real is to write down all the details of the job.
If you cannot write enough explanations about what you intend, that means you do not have a thorough cognition of the work, then your motivation and passion are emotional, not based on reality. If you have complete cognition and start writing a description, then you will have a more obvious understanding of the problems and challenges ahead. It can be said that someone who is aware of the problems and still has enthusiasm is really motivated.
After motivation, there is a need for heartfelt interest and you have to find it in yourself, that is, see how much you are interested in that business. Motivation is different from the heartfelt interest; you may be motivated to do something for any reason, such as making money and achieving a position, but still you have no heartfelt interest in it.
b) Do You Have Enough Knowledge and
Information about Launching a Smart
Startup?
In addition to your motivation and interest in a business and how successful you think you can be in that, you need to have cognition and information about the business you are planning to launch. How much information can you gather about your desired new business? For instance, if you are going to launch a restaurant, how well do you know the restaurant business? Do you know what you need to do, or is your viewpoint limited to a kitchen and several appliances? Have you ever thought about what to do if you do not have a cook one day? What can you do to be independent of the individuals in your business? How can you reduce this risk? Your level of knowledge and awareness is a determining factor in the smart startup's success that is achieved through research and study.
Research makes you have a smarter look at everything; that is, considering things from different angles and looking at them more carefully. The more thorough you do your initial investigation, the more you reduce the risk, in fact, the more you prevent losses Although risk is an integral part of business, especially of startup, studying and gaining information gives you the ability to make better decisions when facing crises and challenges.
Having more knowledge about your business will help you find yourself in the heart of that business.
Another advantage of pre-market research is that you can define your business model. Research can demonstrate whether the model you plan for your smart startup will work in that business or not. You may come up with a new business model during your research.
If you have already thought about your business model, you can strengthen or eliminate them after researching them
If you have not decided on your business model beforehand, you can find the right model through research.
